New Zealand - Wine Numbers
New Zealand
VINEX Market Research
The keyword for the New Zealand wine industry in FY2016 was 'rebound', contributed by a 33.7% increase in grape crush volume.
The industry has been strongly supported by the Trans Pacific Partnership (TPP), which covers over 60% of the 1.6 billion NZD annual wine export, as well as the free trade agreements (FTAs) with countries Australia and China.
| Demand and Supply | 2014 | 2015 | 2016* | % Change |
| Producing Vineyard Area (HA) | 35,510 | 35,859 | 36,573 | +1.99 |
| Wine Grape Crushed (000't) | 445 | 326 | 436 | +33.74 |
| Annual Wine Production (ML) | 320 | 245 | 314* | +49.52 |
| Annual Import (ML) | 41 | 35 | 37 | +5.71 |
| Annual Wine Export (ML) | 187 | 210 | 215* | +8.81 |
| Domestic Consumption (ML) | 90 | 96 | 92* | -4.17 |
Sauvignon blanc is viewed as New Zealand's flagship wine. It dominates over 65% of all grapes harvested. The main red and white varieties produced in New Zealand are listed below.
| Red / White Grape Varieties | 2014 | 2015 | 2016 | % Change |
| Pinot Noir (000't) | 36.50 | 25.76 | 35.66 | -29.42 |
| Merlot (000't) | 10.76 | 9.40 | 9.32 | -12.64 |
| Syrah | 2.18 | 1.50 | 1.76 | -31.19 |
| Cabernet Sauvignon (000't) | 1.74 | 1.38 | 1.54 | -20.69 |
| Malbec (000't) | 1.14 | 0.59 | 0.48 | -48.25 |
| Sauvignon Blanc (000't) | 310.24 | 216.08 | 303.71 | -30.35 |
| Chardonnay (000't) | 28.99 | 27.02 | 29.16 | -6.80 |
| Pinot Gris (000't) | 23.88 | 19.71 | 24.89 | -17.46 |
| Riesling (000't) | 6.01 | 4.54 | 5.94 | -24.46 |
The warm sunny climate providing ideal growing conditions between February and April 2016 boosted the 2016 harvest yields. The larger vintage volume has increased supply and applied lower price pressure.
The New Zealand wine industry has witnessed over 2 decades of export growth, reaching 1.59 billion NZD in FY 2016, with a significant proportion of bulk wine export. According to the official publication of NZ Wine Growers, the total wine export value is well on track to reach 2 billion NZD by 2020.
| Bulk Wine Export | 2014 | 2015 | 2016 | % Change |
| Bulk Export (ML) | 56.11 | 70.40 | 71.43 | +1.46 |
| Bulk White Price (NZD/L) | 3.98 | 3.78 | 3.37* | -10.85 |
| Bulk Export Price (NZD/L) | 3.99 | 3.71 | 3.29* | -11.32 |
(Source: NZ Wine Growers, USDA FAS)
IMPORTANT INFORMATION
The market data displayed has been assembled from in-market surveys, various published reports and with the assistance of industry experienced confidantes. No trading decision should be based solely on the information provided.
You should discuss your specific requirements with your VINEX Regional Manager.
